Last month I had the opportunity to travel to Denver, Colorado through Sinclair for a conference. Unlike my typical professional development, however, it wasn’t a library conference. Instead, it was the NACE Conference, for the National Association of Colleges and Employers. To be perfectly honest, I don’t think I even knew what NACE was about […]
Higher Education
More Than Just MOOCs: The Major Types of Online Education
Online education is often talked about as a homogeneous force poised to either bring radically improved education to every corner of the globe or ruin learning and knowledge as we know it. But in reality there are many different types of online education across which generalizations can’t be made. A more nuanced understanding of these varieties, […]
What’s the Business Model of MOOCs Like Coursera?
The booming popularity of massive open online courses (MOOCs) in 2012 has dramatically changed our ideas about the potential of online education. The New York Times called them “the revolution that has higher education gasping” and the Chronicle added that MOOCs question “the future of teaching” and even “the value of a degree.” What exactly […]
Academic SEO: Why Search Engine Optimization Isn’t Just For Businesses
SEO is often thought of as a purely commercial endeavor: companies and other for-profit websites use keywords strategically, make use of headings and meta tags, and build inbound links in order to increase search engine positions and generate more revenue. But in the world of academia, scholars are also recognizing a need to implement some […]